Digital Marketing Solutions Tailored To Connect With Your Audience
Copywriting Services
Copywriting is the art of selling through words. Every email, sales letter and advertisement you’ve ever seen consists of ad copy. At The Indigo Group, we realize that writing copy is not everybody’s strong suit and that’s okay.
We have spent rigorous hours studying consumer psychology and the factors that contribute to lead converting copy so that you don’t have to.
Social Media Management
If you’re a business owner, it’s absolutely essential for you to have a social media presence. Energy flows where attention goes and there’s no place that consumes attention more than social media.
You have a thriving business, but maybe you don’t have the time to create and/or manage an Instagram, Facebook, Twitter, TikTok and Snapchat but we do. In fact, it’s our specialty.
Email Marketing
Very important, yet very undervalued; having an extensive email list is like sitting on a gold mine for any business. Imagine having a list of warm leads who are already predispositioned to have an interest in your product and they’re just waiting for you to send that one promotion that is going to put them over the edge and buy.
That’s the power of email marketing and our team is specialized in implementing the appropriate strategy and syntax to either create an email list for you from scratch or improve conversion on your existing list.
Facebook Advertising
To this day, Facebook is still the most powerful advertising platform on the planet - And this is why it’s our favourite. If you had to choose one digital advertising method; Facebook would be the one.
Did you know that Facebook has an average of 10,000 data points on each one of their users? In some ways they know you better than you know yourself and that’s exactly why marketers like us use Facebook for hyper-targeting.
Google Ads
Your prospective clients are looking for your product or service and where do they start? Google, obviously - Isn’t that where we all start our search?
Did you know that 75% of people never click past Page One of Google? This is why you need to rank on Page One if you ever plan on being discovered and using Google Ads results in nearly instant Page One rankings.
Sales Funnels & Landing Pages
No email marketing campaign would be made possible without a compelling opt-in page that converts visitors to subscribers.
Similarly, no high-ticket online sale has ever been made without a landing page that effectively communicates the importance of a product or service with psychological techniques that propel customers to the “Add To Cart” button.